Strongbow Halloween 2025

Roles
Motion Designer





Strongbow is the UK’s most popular cider brand, but the category as a whole was in steady decline. To return to growth, cider needs to connect with younger audiences.

We celebrated this year’s Halloween by connecting the bats with Strongbow’s Dark Fruit cider. We have a few fruit bats flying with a main fruit flying towards the camera to create a jump scare scene which relates to Halloween.